Hook, Line & Sinker Communications Appoints Business Unit Manager to Support Agency Growth

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Integrated communications agency, Hook, Line & Sinker Communications (HLS), has appointed Emma Rijkers as its new Business Unit Manager. As part of the agency’s rapid growth phase, the company is expanding its employee count to meet its increasing stable of clients’ needs.

With 10 years industry experience, including working in publishing and at some of the country’s leading PR agencies, Rijkers will tap into her passion for corporate communications, strategy, and all things content to deliver effective results for HLS’ global B2B tech clients across Africa, the Middle East, Europe, and North America. Rijkers will also guide the team to ensure clients’ objectives are met and support with the day-to-day running operations of the business.  

Adam Hunter, Head Honcho at HLS says that it is vital to hire specialists who share the agency’s ethos and support the agency’s expansion strategy. “As our growth is ongoing, and our client list is expanding, we look forward to helping more clients discover the power of collaboration with the right digital agency,” he concludes.

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