South African sales tech provider, Skynamo, has appointed integrated communications agency, Hook, Line & Sinker, to support the brand’s accelerated adoption of its field sales app and management platform to both local and global markets.
In 2020, Skynamo secured $ 30 million investment from leading US software investor Five Elms Capital to scale-up operations and improve service to its rapidly growing customer base in the US, UK and Southern Africa. HLS communications will actively support the brand with an intense media relations and marketing campaign to heighten brand awareness.
Adam Hunter, HLS Head Honcho adds, “We are thrilled to welcome Skynamo to our HLS tech stable, particularly when the field sales industry is in a state of disruption, where both businesses and field sales professionals need to adopt new technologies to survive the new-normal. Skynamo is on a relentless journey to become the leader in field sales technology and HLS is thrilled to be a part of this African Innovation success story and drive positioning for maximum business impact.”